REVIEW: Givenchy Noir Interdit Mascara

by - August 18, 2017

I have to admit that I generally stick to lower cost mascaras because I go through them quickly and I do like more drugstore formulas, but my all time favorite mascaras are from high end and luxury brands. Recently, as a part of the Canadian Beauty Bloggers Network, I got the opportunity to try out the new Givenchy Noir Interdit Mascara*, which definitely fits into the luxury category, but also stands out for a design innovation that I've personally never seen before.

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About Givenchy Noir Interdit Mascara:
Noir Interdit Mascara ensures that lashes are deeply reached—from the root up—for ultimate length. Featuring an innovative 90° bendable brush that’s inspired by Givenchy's backstage shows, this mascara offers a unique stretching formula to sweep on the ultimate lash extension effect—without compromising your lashes and customized volume. It seamlessly gives you intensely lengthened, volumized, and defined lashes. 

As you can see, one of the most intriguing things about this mascara is the fact that the brush bends at a 90º angle. Initially, I wasn't sure how I was going to feel about this, but I actually found that I quite liked it. Because I'm right handed, I use this mascara with the brush straight for my right eye, but I've actually found that bending it can be really helpful for an easy application to my left eye. It took a little bit of getting used to, but ultimately I've continued to use it that way because it changes the angle and makes my left eye application a little bit more smooth and less messy.

Another interesting feature of this mascara is that it only has bristles on one side of the brush. In my experience, having bristles on one side of the brush tends to be really messy with clumps of product gathering on the side without bristles. Somehow, Givenchy has remedied this and I find that there is minimal gathering of product on the bare side of the brush. Rubber or plastic bristles are my personal preference because I find that they work better with my lashes, and the shape and density of the bristles on this brush are pretty perfect for separating and adding volume to my lashes, so I really like this applicator over all. 

When it comes to the formula, I'm overall generally pretty impressed but in my opinion there is one big con. Let's start with the pros, shall we? The biggest pro for me is the volume and fluttery fullness that this gives my lashes. My preference is definitely to have lashes that look very dense but still have a light, fluffy look to them and this gives me that look in spades. While I didn't find this to be overly lengthening, the separated volume that it gives are exactly what I'm looking for. This mascara is also very, very black, which adds a lot of drama to the lashes, in my opinion, and is definitely what I prefer even for every day looks. I've also found that this wears really, really well on me without any issues of smudging or flaking. It can be a little bit difficult to remove, so I have to really get in there with an oil to take it off, but I don't find that I lose lashes when removing it or anything like that.

Now for the one thing that really stuck out to me as a con in this mascara, and that is the smell. This mascara is very, very fragranced and I find that while I do think it's a nice scent, I don't personally like the way that it lingers. I know that really perfumed makeup does tend to be a thing from luxury brands, but it's just not something I'm super into. It's a weird sensation to be able to smell my lashes at random points throughout the day and I haven't gotten used to it as I've been using this. I felt like this bore mentioning because this could be very much a dealbreaker for someone with a sensitivity to fragrances. 

Overall, I think this is a really, really beautiful mascara. I like that I can use the wand two ways, making for easier application on each of my eyes. I really love how this makes my lashes look and that it stays put throughout the day. I think the packaging is beautiful and I love the design of the brush. My only issue with it really is the smell, and I think that'll be something that some people will love because it can give a feeling of luxury to the formula, and others will hate because that's not something they want or can handle in their makeup. Overall, I think that if you don't mind the smell, this is definitely a mascara worth trying out.

The Givenchy Noir Interdit Mascara* is available at Sephora and retails for $38 CAD. 

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